Robots – what do we want them for?
I attended a thought-provoking session on robots at the London Chamber of Commerce. Can they fill the roles we don’t want to do ourselves? Co-incidentally… Read More »Robots – what do we want them for?
I attended a thought-provoking session on robots at the London Chamber of Commerce. Can they fill the roles we don’t want to do ourselves? Co-incidentally… Read More »Robots – what do we want them for?
What will happen to Britishvolt? In September 2021, on a post-Pandemic holiday to the Northumbrian coast, we noticed an unusually large building site outside Blyth.… Read More »Britishvolt, Power On or Off?
The Internet of Things (IoT) is a market worth billions of dollars, which continues to grow. So how did Sigfox manage to fall into bankruptcy?… Read More »The IoT is a growing multibillion dollar market, so why did Sigfox fail?
This week both the US government and the EU acted to try to gain leadership and market share in the electronic chip market. There’s no… Read More »When will the chip shortage end?
Engineers can view marketing with scepticism so what makes good technical marketing? Today’s engineers are a highly educated elite, often in software, electronics, aerospace and… Read More »Marketing to engineers – not the same as consumer marketing?