I am a freelance PR consultant providing a specialist service to technology businesses – in particular companies in IT services, wireless technology, electronics and IoT.
Do you have a world-beating product or service and just need to get the message out there? If so, there are many marketing options open to you, however PR is often the best way for a company to become known outside its own customer base.
Every company has something valuable to say. Companies sometimes assume that editors will not be interested in them if they don’t have much news but this is not the case. A PR consultant can work creatively with you to get your business noticed. Some of the most interesting and successful companies I have worked with had no obvious “news”.
Published stories build credibility for a business, which in turn helps the company to win sales, and can make a business appear larger than it really is. Your company spokespeople become visible, and can be viewed as thought leaders in their industry. Good writing is the foundation of the work. It should always be clear, correct and colourful – even when the topic is deeply technical.
Not only does PR build your profile, your published pieces can bring benefits in SEO and help to build a broader footprint for your company online as well. We can report on the pieces published alongside your digital marketing analytics.
As a freelance PR consultant, I am available for short PR projects or longer term campaigns. Clients book me for product launches, creating content such as case studies and blog posts, and some digital marketing.
Questions? Why not call me on 0208 275 9955